Bite-sized marketing : realistic solutions for the overworked librarian / Nancy Dowd, Mary Evangeliste, & Jonathan Silberman.
Material type:
TextPublication details: Chicago : American Library Association, 2010.Description: xi, 140 pages : illustrations ; 26 cmISBN: - 9780838910009 (softcover ; alk. paper) :
- 0838910009 (softcover ; alk. paper)
- Bite sized marketing
- 021.7 22
- Z716.3 .D69 2010
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|
| BOOK | Meaford Public Library Professional Books | Prof 021 .7 Dowd (Browse shelf(Opens below)) | Available | 59244 |
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| Prof 021 .2 Dowd The librarian's guide to homelessness : an empathy-driven approach to solving problems, preventing conflict, and serving everyone / | Prof 021 .7 Alman Crash course in marketing for libraries / | Prof 021 .7 Barbe Building a buzz : libraries & word-of-mouth marketing / | Prof 021 .7 Dowd Bite-sized marketing : realistic solutions for the overworked librarian / | Prof 021 .82 LOU The Ontario library trustee's handbook / | Prof 022 .3 BRY Managing facilities for results : optimizing space for services / | Prof 022. 9 Space Space Needs Analysis for the Meaford Public Library / |
Includes index.
Word-of-mouth marketing -- Bring your library to life with a story -- How to market electronic resources -- Public relations 101 -- Outreach -- Advocacy -- The new marketing tools -- Design -- Branding -- Marketing best practices.
Filled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library.
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